I came across Twitter very recently and decided to love it - which is another story. Then, I started adding people interested in the book publishing industry - one day I will tell you why. Soon, I became aware of a blog entitled The Achilles Effect, where author Cristal Smith 'debates the impact of gender stereotypes on boys, especially the effect on their understanding of masculinity'.
She uses Word Clouds (available at wordle.net) to show how gender stereotypes are reinforced by toy TV commercials in Canada. See Smith's wordles below. For her methodology and explanation see:
http://www.achilleseffect.com/2011/03/word-cloud-how-toy-ad-vocabulary-reinforces-gender-stereotypes/
I strongly recommend it!
Her pertinent clouds:
Boys' Toys:
And even less surprising... Girls' Toys
My question now is... Does this seem to be the case in our country?
Because we pretty much buy US toys, I guess we buy their stereotypes too, right? But if toy manufactors in Colombia would actually research more they would probably come up with.... the same?
What do you think?
Thanks for your comments!